Terms & Conditions: Privacy Policy

Privacy Policy

Last changed on 28 March 2023

C4C Arts is subject to the Terms and conditions stated by Amazon as a third party service provider.

Controllers of Personal Information

Amazon Europe Core SARL, Amazon EU SARL, Amazon Services Europe SARL and Amazon Media
EU SARL, all four at 38 avenue John F. Kennedy, L-1855, Luxembourg and Amazon Digital UK Limited of 1 Principal Place, Worship Street, London, EC2A 2FA, UK (together “Amazon Europe”) are data controllers of personal information collected and processed through Amazon Services. Details can be found here.

Creativity4Change Arts as “C4C Arts” at 9 Noel Street, London, W1F 8GQ, UK is an independent and third party data controller of personal information collected and processed. Stream services for personal information collected are processed through Amazon Services. Details can be found here.

What Personal Information About Customers Does Amazon Europe Collect?

We collect your personal information in order to provide and continually improve our products and services.

Here are the types of personal information we collect:
Information you give us: we receive and store any information you provide in relation to Amazon Services. See examples of what we collect:

Examples of Information Collected

You provide information to us when you:
search for products or services in our stores;
place an order through Amazon Services;
download, stream, view, or use content on a device, or through a service or application on a
device;
provide information in Your Account (and you might have more than one if you have used more
than one e-mail address or mobile number when shopping with us) or Your Profile;
talk to or otherwise interact with our Alexa Voice service;
upload your contacts;
configure your settings on, provide data access permissions for, or interact with an Amazon
device or service;
provide information in your Seller Account, Kindle Direct Publishing (KDP) account, Developer
account or any other account we make available that allows you to develop or offer software,
goods, or services to Amazon customers;
offer your products or services on or through Amazon Services;
communicate with us by phone, e-mail, or otherwise;
complete a questionnaire, a support ticket, or a contest entry form;
upload or stream images, videos or other files to Prime Photos, Amazon Drive, or other Amazon
Services;
compile Playlists, Watchlists, Wish Lists or gift registries;
Participate in community features, provide and rate Customer Reviews;
specify a Special Occasion Reminder; or
employ Product Availability Alerts, such as Available to Order Notifications.

As a result of those actions, you might supply us with such information as: your name; address and
phone number; payment information; your age; your location information; your IP address; people,
addresses and phone numbers listed in your Addresses ; e-mail addresses of your friends and other
people; content of reviews and e-mails to us; personal description and photograph in Your Profile;
voice recordings when you speak to Alexa; images and video collected or stored in connection with
Amazon Services, information and documents regarding identity and standing; corporate and financial
information; credit history information; VAT numbers; and device log files and configurations, including
Wi-Fi credentials, if you choose to automatically synchronise them with your other Amazon devices.

Automatic Information

Examples of the information we collect and analyse include:
the Internet protocol (IP) address used to connect your computer to the Internet;
login; e-mail address; password;
the location of your device or computer;
content interaction information, such as content downloads, streams, and playback details including duration and number of simultaneous streams and downloads, and network details for streaming and download quality, including information about your internet service provider;
device metrics such as when a device is in use, application usage, connectivity data, and any errors or event failures;
Amazon Service metrics (e.g., the occurrences of technical errors, your interactions with service features and content, your settings preferences and backup information, location of your device running an application, information about uploaded images and files (e.g., file name, dates, times and location of your images));
version and time zone settings;
purchase and content use history, which we sometimes aggregate with similar information from other customers to create features such as Best Sellers;
the full Uniform Resource Locators (URL) clickstream to, through and from our website (including date and time); cookie number; products and/ or content you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs),
phone numbers used to call our customer service number; and images or videos when you shop in our stores using Amazon Services.
We may also use device identifiers, cookies, and other technologies on devices, applications and our web pages to collect browsing, usage or other technical information for fraud prevention purposes.

Information From Other Source

Examples of information we receive from other sources include:
updated delivery and address information from our carriers or other third parties, which we use to correct our records and deliver your next purchase or communication more easily;
account information, purchase or redemption information and page-view information from some merchants with which we operate co-branded businesses or for which we provide technical, fulfillment, advertising or other services;
information about your interactions with products and services offered by our subsidiaries;
search results and links, including paid listings (such as Sponsored Links);
information about internet-connected devices and services that you’ve linked with Alexa; and credit history information from credit bureaus, which we use to help prevent and detect fraud and to offer certain credit or financial services to some customers.

Information You Can Access
Examples of information you can access through Amazon Services include:
status of recent orders (including subscriptions);
your complete order history;
personally identifiable information (including name, e-mail, password, communications and personalised advertising preferences, address book and 1-Click settings);
payment settings.

You can choose not to provide certain information but then you might not be able to take advantage of many of our Amazon Services.

Automatic information: we automatically collect and store certain types of information about your use of Amazon Services including your interaction with content and services available through Amazon Services. Like many websites, we use cookies and other unique identifiers and we obtain certain types of information when your web browser or device accesses Amazon Services and other content served by or on behalf of Amazon Europe on other websites.
Click here to see examples of what we collect.


Information from other sources: we might receive information about you from other sources such as updated delivery and address information from our carriers, which we use to correct our records and deliver your next purchase more easily. Click here to see examples of the information we receive.

For What Purposes Does Amazon Europe Process Your Personal Information?

We process your personal information to operate, provide, and improve the Amazon Services that we offer our customers. These purposes include:

Purchase and delivery of products and services. We use your personal information to take and handle orders, deliver products and services, process payments, and communicate with you about orders, products and services, and promotional offers.

Provide, troubleshoot, and improve Amazon Services. We use your personal information to provide functionality, analyse performance, fix errors, and improve usability and effectiveness of the Amazon Services.

Recommendations and personalisation. We use your personal information to recommend features, products, and services that might be of interest to you, identify your preferences, and personalise your experience with Amazon Services.
Provide voice, image and camera services. When you use our voice, image and camera services, we process your voice input, images, videos, and other personal information to respond to your requests, provide the requested service to you, and improve our Amazon services. For more information about Alexa voice services click here.

Comply with legal obligations. In certain cases, we collect and use your personal information to comply with laws. For instance, we collect from sellers information regarding place of establishment and bank account information for identity verification and other purposes.

Communicate with you. We use your personal information to communicate with you in relation to Amazon Services via different channels (e.g., by phone, email, chat).

Advertising. We use your personal information to display interest-based ads for features, products, and services that might be of interest to you. To learn more, please read our InterestBased Ads notice.

Fraud prevention and credit risks. We process personal information to prevent and detect fraud and abuse in order to protect the security of our customers, Amazon Europe, and others.

We may also use scoring methods to assess and manage credit risks.

See our Privacy Notice for more information about the types of information we gather.

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